Full time
7 days ago

Growth Marketing Specialist

Drive growth through integrated marketing strategies, compelling content, and demand generation campaigns

Job Description

At Sizelabs, we're not just providing technology — we're building the future of warehousing and logistics. We offer advanced AI-driven solutions that automate package processing and simplify manual tasks, enabling our customers to receive and ship faster and more efficiently. We’ve partnered with an industry-leading Strategic Marketing Advisor to scale our marketing efforts. Now, we're seeking an exceptional, results-focused Growth Marketing Specialist to assist in the planning and execution of our marketing strategy.

🎯 Your Impact

You will play a pivotal role in transforming strategic vision into measurable results. With a strong foundation in SEO, content writing, social media management, demand generation, email automation, and event/tradeshow planning, you will help elevate our online presence, drive engagement, and support lead generation efforts.

You’ll be the hands-on marketer executing high-leverage projects guided by our Strategic Marketing Advisor. This is not a solo strategy role — it’s a powerful growth opportunity for a versatile marketer who’s eager to learn fast, execute well, and grow into leadership over time.

💼 Responsibilities

  • SEO: Implement and manage SEO strategies to improve organic search rankings, drive website traffic, and enhance overall visibility. Conduct keyword research, optimize content, and monitor SEO performance.
  • Content Writing: Create compelling and informative content for blogs, websites, newsletters, case studies, and social media platforms. Ensure content aligns with SEO goals and supports demand generation efforts.
  • Marketing Strategy: Develop and execute integrated marketing campaigns to drive lead generation, brand awareness, and customer retention. Analyze campaign performance and adjust strategies as needed.
  • Marketing Automation: Own the CRM, email marketing campaigns, and marketing automation workflows.Create targeted campaigns, segment lists, and track performance metrics to accelerate pipeline growth.
  • Social Media: Manage and grow the company’s presence across social media platforms. Develop content calendars, engage with followers, and track social media metrics.
  • Demand Generation: Work with the sales and marketing teams to create and execute demand generation strategies. Identify new opportunities for lead generation and nurturing.
  • Website Management: Oversee the company’s website content, ensuring it is up-to-date, user-friendly, and optimized for both SEO and conversion. Work with design and development teams to make necessary updates.
  • Tradeshow & Event Planning: Plan, organize, and execute company participation in tradeshows, conferences, and other events. This includes selecting events, managing budgets, coordinating logistics, creating event materials, and ensuring effective follow-up to convert leads into customers.
  • Event Marketing: Promote events and tradeshows through various marketing channels, including email, social media, and website updates. Collaborate with the sales team to generate leads and align events with business objectives.
  • Analytics & Reporting: Monitor key marketing metrics using tools like Google, HubSpot, or other tools to measure performance and optimize strategies.
  • Creative Coordination: Work closely with designers and internal stakeholders to produce compelling assets, landing pages, and collateral that speak directly to our market.

✅ You’re a Great Fit If You Have.

  • Hands-on experience using AI tools.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 2–5 Years in B2B Marketing, ideally within tech, SaaS, logistics, or AI-driven businesses.
  • Expert Proficiency with HubSpot Marketing Hub, automation, CRM integration, campaign dashboards, and reporting.
  • Proven ability to develop and execute marketing strategies that drive growth and customer engagement.
  • Strong written and verbal communication skills in English and Spanish with a focus on creating high-quality content in both languages.
  • Hands-on experience with SEO tools.
  • Experience in organizing and managing tradeshows, conferences, and corporate events, including vendor relationships, budgeting, and post-event follow-up.
  • Knowledge of website management.
  • Demonstrable success managing paid digital campaigns with clear performance metrics and optimization strategies.
  • Strong analytical skills and a data-driven approach to decision-making.
  • Ability to work independently and as part of a collaborative team in a fast-paced Environment.
  • Highly organized, detail-oriented, and able to juggle multiple projects simultaneously with minimal oversight.
  • Motivated to learn quickly, adapt readily, and proactively seek out opportunities for growth and improvement.
  • Open and eager to learn from strategic leadership, comfortable taking initiative while aligning closely with guidance from our Strategic Marketing Advisor.

Together we create bright futures,

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